The technique of making web pages and their content easily discoverable by users who are looking for phrases related to your website is known as search engine optimization (SEO). The practice of making online pages simpler for “crawlers,” or search engine indexing software, to find, browse, and index your website is sometimes referred to as SEO.
Although the idea behind SEO is quite simple, many businesses require it and are willing to pay a specialist for it.
SEO is great for search engine experts
Who is it Recommended for?
Search engine optimization is recommended for search engine experts (or those willing to learn to become experts!)
How much can you earn?
With SEO you can earn from $1,000-2,000 a month just from one client– SEO services are in high demand all over the world because they help provide businesses with much-needed exposure to their target audience.
Start-up costs
Startup costs for an SEO company start at about $100 per month; the main tool you need is high-quality SEO software that enables you to audit websites, conduct keyword research, and launch backlinking campaigns; however, if you’re providing backlinking services, you’ll also need an email outreach tool to assist speed up the process (otherwise, it will take you far too long to run your backlinking campaigns!)
Businesses are frequently ready to pay quite a bit to boost their ranks and increase their organic traffic. SEO services are in highly high demand.
The best part is that SEO is here to stay because we will continue to use the Internet to find the stuff we need. However, the fundamentals won’t change. For instance, more people will probably start using voice search.
And effective SEO can significantly impact a company’s or website’s success; for instance, whereas social media doesn’t often yield a high return on investment for most organizations, SEO can have the following effects:
- More organic traffic by improving rankings on search engines
- More sales, because good SEO means you’ll get more targeted traffic
- More visitors to your brick-and-mortar locations (this is where local SEO comes in)
- Improved domain authority, which is particularly valuable to online publishers and bloggers who rely on their organic traffic to monetize their websites/blogs
You can learn SEO on your own, in the convenience of your own home, if you don’t already know how.
All you have to do is sign up for courses on LinkedIn Learning that go through all of the SEO concepts that you need to know to get started:
You can learn at your own pace with on-demand videos/online courses, articles and other downloadable resources; and if you want to specialize in a certain type of SEO – such as technical SEO, local SEO, backlinking campaigns (this is arguably one of the most sought-after, by the way) – you can further improve your skills by taking another course that specializes in SEO tactics.
When you’re ready to start selling your SEO services, you can use freelancer platforms like Fiverr to advertise your services and get clients.
You’ll also need some tools to help you offer these services; my recommendation is SEMRush because you get:
- A Pro keyword research tool:
- Site audit tool and on-page SEO checker
- Position tracking for websites/keywords
- Numerous link-building tools, including backlink analytics for any website and a few different link building tools to help you find backlink opportunities.
Therefore, you may essentially utilize it for any SEO and link building operations.
Getting an outreach tool is a smart option if you want to offer link building services because you will need to email thousands of individuals each month, which is very impossible to do manually. A terrible management team will be another factor.
Using a service like Buzzstream to assist will make things lot simpler because you can send all of these emails at once and better manage the responses.
What do I need to start?
To get started, you need a website and you can build a website with no coding skills with a easy Drag-&-Drop WordPress builder. Get 300+ design templates, 1-click WordPress installation, web hosting & domain registration, all for only $2.95/mo with Bluehost, the #1 trusted WordPress hosting.
